Press Release - Alexa's Angels Positivity Movement Spans the Globe

October 2009

Media Contact:

ATTN: Beth Lang

877-264-3576

info@alexas-angels.com

FOR IMMEDIATE RELEASE

October 2009

 

Alexa's Angels Positivity Movement Spans the Globe

  

(Windsor, CO) - Alexa's Angels, a jewelry manufacturer known nationally for its inspirational designs, is declaring its first annual National Share Your Positivity Movement an unprecedented success. On October 11 - 17, 2009, America embraced the company's invitation to participate in National Share Your Positivity Week and helped people across the country stay positive and "pass on the positive." With the help of individuals, businesses and media organizations across the nation, the message spread like wild fire through our communities and even beyond our country's borders!

 

More than 100 businesses nationwide committed to honoring the week and thousands of dollars worth of food, books, and other donations have been given to charities. Remarkably, in less than six months nearly 27,000 people contributed positive quotes and sentiments to the blog www.shareyourpositivity.org. In addition, thousands of Posi+ivi+yTM bracelets have touched the lives of thousands across the globe, and these numbers are still growing as the company encourage the public to continue contributing more posts. 

 

"I just wanted to share that I sent a positivity bracelet to Tanzania, Africa to our 13 year old sponsored child. I hope this bracelet will give her some happiness and remind her that people do care," posted Sandie Lee of Sault Ste. Marie Ontario, Canada.

 

Notable donations made during National Share Your Positivity Week include:

 

•·         Great Western Bank, who collected and donated bikes for Realities for Children, a charitable organization dedicated to serving the unmet needs of abused and neglected children

•·         La Ti Da of Suwanee, Georgia collected non-perishable food for their local food pantry

•·         Leapin' Lizard Labels of Fort Collins, CO donated books on the power of positive thinking to its local school district

•·         The Present Moment of Libertyville, Illinois held a food drive and gave away free hugs

•·         S & K Collectibles of Independence, Iowa donated 10% of its sales on the 15th and 16th of National Positivity Week to breast cancer research.

 

Alexa's Angels donated $2,700, more than 100 percent of its profits made from all supporting Posi+ivi+yTM merchandise sold during the week, to Keeping Dreams Alive, a program designed to encourage children to follow their dreams and inspire them to make their dreams a reality. A full list of Positivity Partners and other businesses who participated can be viewed at www.ShareYourPositivity.org.

 

The Movement's Origins

 

The positivity concept began in May of this year when Alexa's Angels founder and owner, Beth Lang, handed out sets of specially designed Posi+ivi+yTM Bracelets to friends and family with instructions to keep one and pass out the others. Social responsibility and fostering positive connections has always been a part of the company culture and the wearable reminders were a gift to "stay positive" during our nation's times of trial.

 

The "pass it on" concept instantly took off with feedback pouring in from across the country in the form of hundreds of letters and emails. Alexa's Angels quickly realized that not only is positivity something people really need right now, but also that attitude is a choice and positivity is contagious!

 

On a zero-dollar budget, Lang decided to start a campaign to help people and companies to individually affect their own positive change by giving them the tools and inspiration they needed. In May, the National Positivity Movement was put into effect. To help jumpstart the movement, Alexa's Angels created ShareYourPositivity.org, a specially designed blog where anyone can share their positivity, and declared October 11 - 17, 2009 National Share Your Positivity Week, inviting businesses, organizations and individuals to join them in actively promoting positive behavior, whether it be by volunteering, collecting funds for a local charity, sending a positive note to a friend, or practicing random acts of kindness.

  

Featured Image: Garden Gate Florist & Greenhouse of Abingdon, Illinois collected new winter accessories to donate to their local grade school and created a "Positivity" float that rolled through town during the Abingdon High School Homecoming Parade.  

 

Alexa's Angels designs are sold at fine retail and department stores across the country or from their website a www.alexas-angels.com.  For more information about Alexa's Angels, please visit our website or call 1-877-264-3576.

  

For digital images, email info@alexas-angels.com

 

About Alexa's Angels:

Women have connected with Alexa's Angels designs since 1995 when founder Beth Lang first began selling her jewelry creations at art shows across the country. The company has since grown into a leading fashion-forward accessory company well known for its innovative and stylish designs. Each piece is thoughtfully designed to inspire heartfelt emotion. Wearable, gift-able and meaningful, designs by Alexa's Angels create connections and nurture a sense of well being. "That's the true inspiration behind every piece we design" says founder Beth Lang.   Proud to be a company with a social conscience, the all woman team at Alexa's Angels is dedicated to creating, finding and supporting programs that benefit women. Alexa's Angels is a privately held company based in Windsor, Colorado.




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